Bidstack: Unlock the True Potential of Sports Sponsorship in Video Games

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The True potential

Sports rightsholders have not had the technology required to manage brand sponsorships across licensed gaming properties. Until now.

Bidstack unites game creators and rightsholders with new capabilities that unlock inventory allocation and virtual sponsorship revenues.

Sports rightsholders

[ league, team, athlete ]

Rightsholders want to diversify sponsorship offerings, market directly to gamers, and leverage audience data for fan profiling, media valuation and regional sponsorship opportunities.

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Take ownership of your gaming IP.

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Unlock real-time, regional player targeting.

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Profile gaming audiences and deliver campaigns.

Control virtual stadiums

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The future of sports fandom

Sports simulation video games are becoming more important to rightsholders and brands as they attempt to reach the next generation of sports fans, particularly younger cohorts.

[ unlock virtual sports sponsorship ]

Drive viewership

Reaching gamers translates to increased interest in live sports.

[Gamers aged 16-34 represent ~62% of all gamers, a demographic representing the future of sports viewership]

Encourage attendance

Video games are proven to directly ignite interest in attending live events.

[Playing sports games boosts the likelihood of younger players purchasing real-world tickets by 18%]