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[ articles ]
Read our latest articles featuring thoughtful perspectives, proprietary data, and industry insights.
[
game creators
]
Static Vs Dynamic Ads in Video Games
Turning in-game ads into dynamic, data-driven content—no dev time needed.
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1m
]
[
industry
]
Bidstack Teams Up with AtPlay in the Nordic Market
Bidstack partners with AtPlay to expand in-game ad reach across the Nordic market.
READ
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1m
]
[
sports
]
Engaging the Next Generation of Sports Fans in Virtual Spaces
Reaching the next generation of fans has become a key challenge for the sports industry.
READ
[
6m
]
[
sports
]
Reaching A New Generation Of Sports Fans Through Video Games
Gaming gives sports brands scalable access to 79% of the online population.
READ
[
5m
]
[
sports
]
2023 was a Seminal Year for Women in Sport and Gaming
Women’s sports and gaming hit new highs in 2023, unlocking inclusive brand opportunities.
READ
[
5m
]
[
advertisers
]
Why Advertiser Attention Is Turning to Gaming
The rise of in-game advertising underscores the need for both viewability and attention.
READ
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4m
]
[
advertisers
]
Why Video Game Advertising Is the Next Premium Channel for Brands
Audience impact over acclaim—why gaming delivers unmatched engagement.
READ
[
3m
]
[
sports
]
How Brands Leveraged In-Game Advertising to Reach Audiences During the World Cup
Gaming unlocks deeper fan engagement and extended reach beyond traditional media.
READ
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4m
]
[
technology
]
Inside Bidstack’s Plan To Build An SSP For In-Game Ads
Bidstack is evolving into a gaming SSP, aiming to scale programmatic in-game ads.
READ
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3m
]
[
industry
]
Bidstack enters strategic partnership with Adscholars in India
Bidstack teams up with Adscholars to expand in-game ads across India's growing market.
READ
[
1m
]
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